I silo any relevance or trust mainly though links in text content and secondary
menu systems and between pages that are relevant in context to one another.
I don’t worry about perfect silo’ing techniques any more, and don’t worry about
whether or not I should link to one category from another, as I think the ‘boost’
many proclaim is minimal on the size of sites I manage.
Sometimes I will ensure 10 pages link to 1 page in a theme, and not
reciprocate this link. Other times, I will. It depends on the PR google juice I
have to play with and again, if it feels right in the circumstance to do so, or the
size of the site and how deep I am in the structure.
There’s no set method I find works for every site, other than to link to related
internal pages often and where appropriate – it’s where I find some
creativity.
Be careful overdoing internal linking.
menu systems and between pages that are relevant in context to one another.
I don’t worry about perfect silo’ing techniques any more, and don’t worry about
whether or not I should link to one category from another, as I think the ‘boost’
many proclaim is minimal on the size of sites I manage.
Sometimes I will ensure 10 pages link to 1 page in a theme, and not
reciprocate this link. Other times, I will. It depends on the PR google juice I
have to play with and again, if it feels right in the circumstance to do so, or the
size of the site and how deep I am in the structure.
There’s no set method I find works for every site, other than to link to related
internal pages often and where appropriate – it’s where I find some
creativity.
Be careful overdoing internal linking.
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